How to Get 500 Pinterest Followers in 30 Days
Pinterest is one of the most fun forms of social media, in my opinion. I love it for the pictures and great ideas! And, for a lot of bloggers, Pinterest is the number one traffic referral for blogs. But hey, we all need and want more Pinterest followers, right?
I’d been working on adding to my Pinterest numbers each month but progress just felt really slow. So I decided that I would do some research on Pinterest and see what tips I could find on growing my followers.
I started by doing some basic research on Google. I found a lot of articles that were similar and that just basically said, Pin and Be Pinned. Well, that’s what I’ve been doing – when I found the time and I wasn’t satisfied with the results.
I probably read 10 articles but none of them seemed to be the Holy Grail I was seeking. I did pick up a good tip here and there so I decided to combine them into a strategy that I could try. I decided to implement these tips and track the results for a month and track my progress.
I started out with 757 followers and 30 days later I had 1259. That is over 500 new followers.
I only counted those followers who Followed All of My Boards; that is what Pinterest considers a Follow. I have countless others (93 one day) that follow one or more boards ~ but they don’t count as “Followers”.
The following is a summary of the tips I used and how I implemented them.
1. Consistently post interesting content.
I broke this down as follows:
Consistent = pinning every day even if it’s just a few pins. You want people to see you frequently posting so you appear as an expert in your niche.
Interesting = Pin to multiple boards that your audience would enjoy. Remember to pin your own content as well.
I decided to pin every day for a month, including weekends, and I set the minimum number of pins at 20 per day. This was very manageable and easy to do. I made sure to download the Pinterest App on my phone for easy access.
2. Comment on pins. Search out and comment on pins posted by people who aren’t following you.
I read this as searching out other interesting people in my niche and commenting on items that they had pinned. I was already doing this with blogs that I like so why not Pinterest boards, too? It’s always nice to meet and interact with others. Remember that comments need to be personal and thoughtful; and it’s great if you are able to include their name in your comment.
3. Join collaborative boards and post on them regularly. This will help put your pins in front of a substantially larger audience which can help you build your following.
I have started my own collaborative board Favorite Craft Ideas (email me (vmg206 at gmail dot com if you’d like to join). I spent some time looking for board and asking to join. I’ve also received some unsolicited invitations to join a few other boards. However, I don’t join every board I’m invited to as some are just not in my niche. When pinning, I try to pin a few images to each of the group boards so I can attract new followers.
4. Follow other pinners. If you follow 5-10 people every week, hopefully they will follow you back.
Do choose the people you follow carefully since their content will show up in your stream. You do want to get interesting content to re-pin from your Pinterest home page.
Side note: I signed up for a free service from http://PinAlerts.com. I have an email sent to me weekly telling me how many new follower I’ve gotten, what boards they follow, and who’s pinning from my blog. This is customizable; check it out.
Also, about once a week, I go to My Pinterest Boards and follow back those that have followed me. To this this, just go to your Pinterest Boards, click on the “### Followers” and it brings up everyone who’s following me. Their boards are listed with their name and either “Follow” or “Unfollow”. If it says “Follow” that means I AM NOT yet following them. So I just click “Follow”.
5. Find out who’s pinning images from your website, and thank those people!
To see who’s pinning from your site, go to: www.pinterest.com/source/[yoursitehere]. Make sure to drop the http:// and www and JUST use your domain name (for example, vmg206.com). When you see that someone is pinning from your site, leave a comment on that pin and thank the pinner! They will often follow you back (they already love your stuff, right?) Plus, it’s fun to talk to a “fan”!
6. Regularly tell your blog readers and your email subscribers that you’re on Pinterest. List your buttons where your readers can easily find them and ask for a follow.
If you don’t have a blog, you can also include your Pinterest handle in your comment. I’m sure that you will find that by interacting with other pinners, your following will grow.
A few final notes:
* DON’T pin multiple things to one board all in one sitting. Think about it; Pinterest is a stream. If you sit there and pin 20 things to your Easter Board – that is that is in the stream and what your followers see. You know how fun it is to see open Pinterest and see 62 Wedding Hair Ideas in a row… not. So, be thoughtful and random in your pinning as a consideration for your followers.
* Spread your pins out. Do a few pins at different times during the day. This way you show up in the feed at different times and are in front of different audiences.
* Followers only count if they select “Follow All” of your boards. Unfortunately, I also have many, many, many followers who only follow my most popular board “Favorite Craft Ideas”. These do not count as followers. Please keep that in mind when you are following others; you need to Follow All for it to count as a new follower. (After following, you can go an unselect certain boards if you like and still be counted a Follower.)
* Follow Back! When someone follows you ~ try to follow them back. It’s the polite thing to do. And you should try to interact with people.
* Organize your boards; have catchy photos for your boards; and don’t have blank boards. You will periodically need to spend time organizing and consolidating your boards. Start new boards when you start pinning a lot of the same type of thing. But make sure you have a collection before you start a new board; no one wants to see an almost blank board. Clean up random miss-pins, such as a beauty tip that’s on a craft board.
- I was consistent with pinning daily, a minimum of 20 pins.
- I started commenting on pins.
- I’ve started and joined collaborative or group boards and pin to those daily as well.
- I follow other pinners, both those that do follow and do not (yet) follow me.
- I have started interacting with people who pin my pins (pins of my original content) and I’m thanking them for pinning me.
- I prominently post my Pinterest button on my blog and ask for follows.
And I gained 500 pins in 30 days (July 2013)!
UPDATE: Please note that Pinterest may have changed since I originally wrote this article in 2013. Also, it’s easy to cultivate your boards when you are just starting out and have a lot of tome. I’ve learned that as a blogger you get really busy and it’s so much harder to keep up with the emails from Pinterest, etc.
Pinterest is a great social media platform. The photos are so fun to flip through and the ideas never stop. And I’ve learned that cultivating a Pinterest following takes some time and thoughtfulness. I know that if you take the time and implement even a few of these tips that you will see your Pinterest followers grow into a group of friends – and ideas – that you will enjoy for years to come.